Posts tagged ‘media’

“Communications” makes it into quotation marks

I was intrigued by this article in the UK’s Telegraph.  Not because of the figures it puts forward on public relations spending, but because  “communications” appears in quotation marks.  Why should this be significant or even noteworthy?  Well, around nineteen years ago, public relations started to appear in quotation marks when under discussion in mainstream media. Gradually, the quotation marks disappeared and blatant sniping and criticism of all things public relations began in earnest.  Not long after this came the “rebranding” of public relations roles with communication or communications frequently used as a substitute and means of distance from the barrage of disfavour.   Does the appearance of new quotation marks mean that “communication” will also fall victim to mainstream media bracketing?  And if this change is on the wind, shouldn’t each one of us be doing something about it now?

January 19, 2009 at 3:17 pm 2 comments


July 2017
M T W T F S S
« Sep    
 12
3456789
10111213141516
17181920212223
24252627282930
31  

Recent Posts

Feeds

Add to Technorati Favorites