Gordon Brown: Communication is key

July 28, 2009 at 12:48 am Leave a comment

By Tim Marshall

Communication is key to resolving the world’s problems says British Prime Minister Gordon Brown in a presentation to the TED conference in Oxford.

Brown says the use of powerful new web-based communication tools, when combined with people’s basic desire to help each other, create a unique opportunity to address poverty, security, climate change and economic challenges.

If you ever doubted the relevance of communications, or simply need a little confidence boost when critics query the value of the communications function perhaps you could direct them to this compelling presentation.

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Entry filed under: communications management, digital communication, ethics, global, Sustainability.

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